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Is the deal on? Study shows why herd mentality best mode for group buying sites
Feb 21, 2012 18:22
We might like to think we’re not influenced by other people. But a new study into group buying mechanisms — like...
When are consumers loyal to brands? New model helps explain
Feb 19, 2012 23:59
What makes consumers choose certain products over others? A new study in the Journal of Consumer Research helps explain why...
Crippleware: How do consumers react when companies disable product features?
Feb 19, 2012 22:27
Consumers dislike it when manufacturers remove or degrade features in existing models—even though it’s a common practice,...
What does ‘happiness’ mean to consumers? Does age matter?
Feb 14, 2012 18:20
Happiness means different things to different consumers, depending on whether they’re focused on the future or the...
Finding it difficult to make a purchase? Try creating some distance from the problem
Feb 14, 2012 18:14
Consumers who are having trouble making decisions can benefit from creating some psychological—or physical—distance,...
Employers feel no love for unscrupulous practice of ‘service sweethearting’
Feb 10, 2012 21:38
A new study led by two Florida State University marketing professors finds that some frontline service employees who are...
Emotional support is the best medicine for a stressed worker
Feb 6, 2012 17:57
A worker experiencing the stress of intense workdays might develop somatic symptoms, such as stomach ache or headache, which...
Time = money = less happiness, study finds
Feb 6, 2012 17:36
What does “free time” mean to you? When you’re not at work, do you pass the time — or spend it? The...
Media portrayal of race in sports reveals biases in corporate world
Feb 3, 2012 18:53
The U.S. may have its first black president and the Fortune 500 its first black female chief executive, but African American...
Moderate exercise minimizes supervisors’ abusive behaviors towards their subordinates
Jan 24, 2012 20:03
If your boss is giving you a hard time – lying, making fun of you in public and generally putting you down, he or she...
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