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Product promotion: When do emotional appeals trump celebrity spokespeople?
Mar 5, 2013 17:51
Emotional appeals could be more effective than celebrities when promoting products related to a consumer’s identity,...
Catfight? Workplace conflicts between women get bad rap
Feb 25, 2013 18:48
A new study from the University of British Columbia’s Sauder School of Business suggests troubling perceptions exist...
Targets of bully bosses aren’t the only victims
Feb 6, 2013 19:34
Abusive bosses who target employees with ridicule, public criticism, and the silent treatment not only have a detrimental...
When talk is free: The effects of pricing plans on consumer demand
Feb 6, 2013 19:32
From banks to telecom providers, various industries are moving to pricing plans that offer a certain amount of “free”...
Program to overcome early math deficiencies could improve workforce
Jan 30, 2013 19:17
One in five adults in the United States lacks the math competency expected of an eighth grader, according to the United States...
Some minority students may fare better than whites when working part time
Jan 28, 2013 0:20
African-American and Hispanic students may be less likely than non-Hispanic white students to hold a job during the school...
Forcing choice may hamper decision-making
Jan 26, 2013 19:20
Constraining choice isn’t necessarily a good thing when it comes to managers’ problem-solving, according to a new Canadian...
Forget about fair – it’s better when bosses pick favourites
Jan 22, 2013 18:16
A new study from the University of British Columbia Sauder School of Business shows that bosses should pick favourites if...
Want to ace that interview? Make sure your strongest competition is interviewed on a different day
Jan 21, 2013 18:55
Whether an applicant receives a high or low score may have more to do with who else was interviewed that day than the overall...
When mom is the CEO at home, workplace ambitions take a back seat
Jan 21, 2013 18:51
It’s often said that women can have it all – motherhood and a successful career. But a new study from the University...
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