Sexy doesn’t always sell: When do beautiful models help?
Having an attractive model shill for a product only helps influence sales in certain situations, according to a new study...
Spouses select partners based on social and political attitudes
Though “variety is the spice of life” and “opposites attract,” most people marry only those whose...
Perceived self-esteem influences romantic desirability
Conveying lower levels of self-esteem may have a greater impact on the desirability of men as potential relationship partners...
‘Red eyes’ associated with the sad and unattractive
Beauty is said to be in the eye of the beholder, but a new study reveals that the reverse is also true; unattractiveness...
Thirty percent of women would trade one year of their life to achieve ideal body weight
Latest research conducted for new eating disorder charity The Succeed Foundation, in partnership with the University of...
Facial structure of men and women has become more similar over time
Research from North Carolina State University shows that they really don’t make women like they used to, at least in Spain....
Study shows why people read magazines featuring envy-inspiring models
New research reveals why people read fitness and fashion magazines featuring photos of impossibly thin or muscular models...
Testosterone linked with men’s ability to ‘woo’ potential mates
Theories have long proposed that testosterone influences competition among males trying to attract females. Findings from...
Women more attracted to men whose feelings are unclear
Are you still looking for a date for Valentine’s Day? Here’s some dating advice straight from the laboratory: It turns...
Carotenoids linked to attractive skin tone
New research suggests eating vegetables gives you a healthy tan. The study, led by Dr Ian Stephen at The University of Nottingham,...






