Subscribe
The latest psychology and neuroscience discoveries.
My Account
  • Mental Health
  • Social Psychology
  • Cognitive Science
  • Psychopharmacology
  • Neuroscience
  • About
No Result
View All Result
PsyPost
PsyPost
No Result
View All Result
Home Exclusive Evolutionary Psychology

How a woman dresses affects how other women view her male friendships, study suggests

by Eric W. Dolan
August 25, 2024
in Evolutionary Psychology, Relationships and Sexual Health
(Photo credit: Adobe Stock)

(Photo credit: Adobe Stock)

Share on TwitterShare on Facebook

When it comes to friendships between men and women, many people hold the belief that there’s always a potential for something more than just friendship. But how does this belief change when the woman in the friendship dresses or behaves more like “one of the guys” rather than someone who might be a romantic rival?

A recent study published in Personality and Individual Differences explored this intriguing question, revealing that women who prefer male friends are generally perceived by other women as less trustworthy, more sexually promiscuous, and greater threats to romantic relationships. However, these perceptions might shift depending on how the woman presents herself.

Friendships between men and women (cross-sex friendships) have long been subjects of suspicion. Previous research has shown that women who prefer male friends are often viewed as less trustworthy and more sexually promiscuous, which can lead to social aggression and ostracism from other women. However, researchers had not explored how a woman’s gender expression — how masculine or feminine she appears — affects these perceptions.

“My interest in this topic came from my undergraduate mentor, now colleague, Dr. Hannah Bradshaw, who had recently published work on this topic,” explained study author Julia Hurwitz, an experimental psychology PhD student at Oklahoma State University and member of the Oklahoma Center for Evolutionary Analysis (OCEAN).

“I had just joined her lab as an undergraduate research assistant where she had us read her paper as an assignment. When we met during our lab meeting, I asked her if she had ever thought of manipulating the gender expression of the target (the ‘guys’ girl’) and seeing how this influences women’s perceptions of other women who prefer men as friends. I was thinking that women with more masculine interests might be characterized as less threatening than feminine women, and thus might be seen as ‘one of the guys’ over a potential mating threat.”

To explore how gender expression impacts the perception of women who prefer cross-sex versus same-sex friendships, the researchers conducted three separate experiments, each focusing on different aspects of gender expression. Across all experiments, heterosexual women were asked to evaluate female targets based on manipulated profiles or images. Each target was described as either preferring male or female friends.

Study 1 focused on interests and hobbies. The researchers created social media profiles for a fictional female college student and manipulated her gender expression by assigning her either masculine or feminine hobbies and career aspirations. For example, the “masculine” profile might feature interests like sports and a career goal of becoming an engineer, while the “feminine” profile might include hobbies like dancing and a goal of becoming an elementary school teacher.

Study 2 shifted the focus to clothing. Participants were shown social media posts of the same fictional woman preparing for a wedding. The key difference was in what she planned to wear: a masculine suit or a feminine dress. Study 3 examined facial characteristics. The researchers used images of the woman’s face that were digitally altered to appear more masculine or feminine.

In all three studies, the participants were asked to evaluate the target’s trustworthiness, perceived sexual promiscuity, sexual orientation, masculinity/femininity, and their own likelihood of mate guarding behaviors — actions taken to protect a romantic relationship from potential rivals (e.g., “How likely would you be to introduce the target to your boyfriend?”).

Across all three studies, the researchers found consistent evidence that women who prefer male friends are generally viewed more negatively by other women. Specifically, women who had more male friends were perceived as less trustworthy, more sexually promiscuous, and more of a threat to other women’s romantic relationships. These findings support previous research that suggests women who prefer male friends often face social aggression from other women.

However, the impact of gender expression on these perceptions was more complex. In Study 1, where gender expression was manipulated through interests and hobbies, the researchers found that while participants did recognize the masculine or feminine nature of the profiles, this did not significantly change their overall perceptions of the woman’s trustworthiness or sexual promiscuity.

Study 2, which focused on clothing, provided the most compelling evidence that gender expression can moderate negative perceptions. Women who dressed in a masculine way were seen as more trustworthy and less sexually promiscuous than those who dressed in a feminine way, especially if they preferred male friends.

In Study 3, which looked at facial characteristics, the results were less clear. While masculine faces were recognized as more masculine, this did not significantly change the participants’ perceptions of trustworthiness, sexual promiscuity, or mate guarding behaviors. The researchers speculated that the subtlety of the facial changes might not have been enough to elicit strong reactions from the participants.

Interestingly, in the first and second studies, women who presented themselves in a more masculine way were also more likely to be perceived as homosexual. This perception might explain why these women (in Study 2) were seen as less of a romantic threat — if other women assume a masculine-presenting woman is not interested in men, they may feel less need to guard their romantic partners from her.

“Overall, the findings suggest that women tend to dislike other women who prefer male friends regardless of gender expression. However, there is one caveat to this. Sometimes, when women present themselves masculinely (i.e., through clothing like in Study 2), same-sex attraction is inferred. This inferred same-sex attraction may explain why women appear less wary of masculine ‘guys’ girls’ preferring male friends.”

However, as with all research, this study has its limitations, which open the door for further exploration. One caveat is that the researchers did not consider the participants’ own friendship preferences or how they perceive their own gender expression. This is important because women who themselves prefer male friends might perceive the targets differently than those who favor female friendships. Exploring these individual differences could provide deeper insights into how personal experiences shape perceptions of others in social contexts.

The study, “One of the guys: Are masculine women less of a mating threat?“, was authored by Julia F. Hurwitz and Hannah K. Bradshaw.

RELATED

Psychopathy and sadism show opposite associations with reproductive success
Dark Triad

Psychopathy and sadism show opposite associations with reproductive success

January 7, 2026
Language learning rates in autistic children decline exponentially after age two
Relationships and Sexual Health

Women experiencing more sexual guilt have worse sexual functioning

January 6, 2026
Why do people seek polyamorous relationships? Researchers identify key motivations
Consensual Non-Monogamy

Major review challenges the “monogamy-superiority myth”

January 5, 2026
Dark personality traits are linked to flirting for personal gain
Dark Triad

Dark personality traits are linked to flirting for personal gain

January 5, 2026
Masturbation helps to alleviate psychological distress in women, study suggests
Relationships and Sexual Health

New study explores factors linked to women’s masturbation habits

January 3, 2026
Legalized sports betting linked to a rise in violent crimes and property theft
Alcohol

Masculine personality traits predict drinking after romantic fights

January 2, 2026
Dark personality traits and love styles differ in partnered and single individuals
Relationships and Sexual Health

Marriages are happier when partners find each other without intermediaries, study suggests

December 31, 2025
New research sheds light on how men and women differ in concerns about sexual addiction
Relationships and Sexual Health

Big data analysis links war intensity to changes in online sexual behavior

December 29, 2025

PsyPost Merch

STAY CONNECTED

LATEST

Can entrepreneurship be taught? Here’s the neuroscience

What a teen’s eye movements reveal about their future anxiety risk

Sudden drop in fentanyl overdose deaths linked to Biden-era global supply shock

The psychology behind the deceptive power of AI-generated images on Facebook

Restoring cellular energy transfer heals nerve damage in mice

This specialized cognitive training triggers neurobiological changes and lowers cortisol

Scientists find eating refined foods for just three days can impair memory in the aging brain

How genetically modified stem cells could repair the brain after a stroke

RSS Psychology of Selling

  • New study reveals why some powerful leaders admit mistakes while others double down
  • Study reveals the cycle of guilt and sadness that follows a FOMO impulse buy
  • Why good looks aren’t enough for virtual influencers
  • Eye-tracking data shows how nostalgic stories unlock brand memory
  • How spotting digitally altered ads on social media affects brand sentiment
         
       
  • Contact us
  • Privacy policy
  • Terms and Conditions
[Do not sell my information]

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Subscribe
  • My Account
  • Cognitive Science Research
  • Mental Health Research
  • Social Psychology Research
  • Drug Research
  • Relationship Research
  • About PsyPost
  • Contact
  • Privacy Policy