Subscribe
The latest psychology and neuroscience discoveries.
My Account
  • Mental Health
  • Social Psychology
  • Cognitive Science
  • Neuroscience
  • About
No Result
View All Result
PsyPost
PsyPost
No Result
View All Result
Home Exclusive Social Psychology

Study sheds light on how cultures differ in their happiness beliefs

by Springer Select
March 17, 2014
in Social Psychology
Photo credit: Janaína Castelo Branco (Creative Commons)

Photo credit: Janaína Castelo Branco (Creative Commons)

Share on TwitterShare on Facebook

Why is being happy, positive and satisfied with life the ultimate goal of so many people, while others steer clear of such feelings? It is often because of the lingering belief that happiness causes bad things to happen, says Mohsen Joshanloo and Dan Weijers of the Victoria University of Wellington in New Zealand.

Their article, published in Springer’s Journal of Happiness Studies, is the first to review the concept of aversion to happiness, and looks at why various cultures react differently to feelings of well-being and satisfaction.

“One of these cultural phenomena is that, for some individuals, happiness is not a supreme value,” explain Joshanloo and Weijers in their review.

The researchers believe that being raised in a culture that does not value happiness could encourage a person to back away from it. However, an aversion to happiness exists in both Western and non-Western cultures, although happiness is more valued in the West.

In American culture, it is almost taken for granted that happiness is one of the most important values guiding people’s lives. Western cultures are more driven by an urge to maximize happiness and minimize sadness. Failing to appear happy is often a cause for concern. Its value is echoed through Western positive psychology and research on subjective well-being.

In non-Western cultures, in contrast, it is a less valued emotion. The ideals of harmony and conformity are often at odds with the pursuit of personal happiness and the endorsement of individualistic values. For instance, studies have shown that East Asians are more inclined than Westerners to think that it is inappropriate to express happiness in many social situations. Similarly, Japanese are less inclined to savor positive emotions than Americans.

The review points out that many cultures shy away from happiness. These cultures hold the belief that especially extreme happiness leads to unhappiness and other negative consequences that outweigh the benefits of such positive feelings. In both Western and non-Western cultures, some people side-step happiness because they believe that being happy makes them a worse person and that others may see them as selfish, boring or shallow. People in non-Western cultures, such as Iran and neighboring countries, worry that their peers, an “evil eye” or some other supernatural deity might resent their happiness and that they will eventually suffer any number of severe consequences.

“Many individuals and cultures do tend to be averse to some forms of happiness, especially when taken to the extreme, for many different reasons,” the researchers conclude. “Some of the beliefs about the negative consequences of happiness seem to be exaggerations, often spurred by superstition or timeless advice on how to enjoy a pleasant or prosperous life. However, considering the inevitable individual differences in regards to even dominant cultural trends, no culture can be expected to unanimously hold any of these beliefs.”

Google News Preferences Add PsyPost to your preferred sources
Previous Post

US headache sufferers get $1 billion worth of brain scans each year

Next Post

Strongest evidence yet of two distinct human cognitive systems

RELATED

A single Trump tweet has been connected to a rise in arrests of white Americans
Donald Trump

Texas migrant buses boosted Donald Trump’s vote share in targeted cities

March 12, 2026
Shared genetic factors uncovered between ADHD and cannabis addiction
Social Psychology

Genetic tendency for impulsivity is linked to lower education and earlier parenthood

March 12, 2026
Scientists just uncovered a major limitation in how AI models understand truth and belief
Artificial Intelligence

The bystander effect applies to virtual agents, new psychology research shows

March 12, 2026
New study highlights power—not morality—as key motivator behind competitive victimhood
Dark Triad

People with “dark” personality traits see the world as fundamentally meaningless

March 11, 2026
Midlife diets high in ultra-processed foods linked to cognitive complaints in later life
Social Psychology

The difficult people in your life might be making you biologically older

March 11, 2026
New study finds link between ADHD symptoms and distressing sexual problems
Relationships and Sexual Health

A surprising number of men suffer pain during sex but are less likely than women to speak up

March 11, 2026
Scientists use “dream engineering” to boost creative problem-solving during REM sleep
Psychopathy

People with psychopathic traits don’t lack fear—they actually enjoy it

March 10, 2026
New psychology research sheds light on the mystery of deja vu
Political Psychology

Black Lives Matter protests sparked a short-term conservative backlash but ultimately shifted the 2020 election towards Democrats

March 9, 2026

STAY CONNECTED

LATEST

A newly discovered brain cluster acts as an on and off switch for sex differences

Researchers identify personality traits that predict alcohol relapse after treatment

New study links the fatigue of depression to overworked cellular power plants

New study reveals risk factors for suicidal thoughts in people with gambling problems

Texas migrant buses boosted Donald Trump’s vote share in targeted cities

Genetic tendency for impulsivity is linked to lower education and earlier parenthood

The bystander effect applies to virtual agents, new psychology research shows

The orgasm face decoded: The intriguing science of sexual climax

PsyPost is a psychology and neuroscience news website dedicated to reporting the latest research on human behavior, cognition, and society. (READ MORE...)

  • Mental Health
  • Neuroimaging
  • Personality Psychology
  • Social Psychology
  • Artificial Intelligence
  • Cognitive Science
  • Psychopharmacology
  • Contact us
  • Disclaimer
  • Privacy policy
  • Terms and conditions
  • Do not sell my personal information

(c) PsyPost Media Inc

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Subscribe
  • My Account
  • Cognitive Science Research
  • Mental Health Research
  • Social Psychology Research
  • Drug Research
  • Relationship Research
  • About PsyPost
  • Contact
  • Privacy Policy

(c) PsyPost Media Inc