Subscribe
The latest psychology and neuroscience discoveries.
My Account
  • Mental Health
  • Social Psychology
  • Cognitive Science
  • Neuroscience
  • About
No Result
View All Result
PsyPost
PsyPost
No Result
View All Result
Home Exclusive Social Psychology Sexism

Self-entitled women are more likely to endorse benevolent sexism, study finds

by Eric W. Dolan
October 8, 2013
in Sexism, Social Psychology
Share on TwitterShare on Facebook

Woman looking up by SakuraiatsushiA high sense of entitlement — a core facet of narcissism — disposes women to internalize patriarchal beliefs, such as that women need to be protected by men or that women are naturally good caretakers (rather than naturally good CEOs.)

That was the key finding of research published September 26 in the scientific journal Social Psychological and Personality Science.

“This research was designed to test a central part of Ambivalent Sexism Theory that has not been previously examined — whether or not benevolent sexism is attractive to women because of its promises of benefits to individual women (under the conditions of being cared for and provided for by a man within an intimate relationship),” lead researcher Matthew D. Hammond of the University of Auckland told PsyPost.

Ambivalent Sexism Theory holds that stereotypes about women come in two main forms: a hostile version and a benevolent version.

Hostile sexism is overtly negative and includes beliefs such as women being intellectually inferior to men. This form of sexism is easy to identify, and is also known as misogyny.

Benevolent sexism, on the other hand, is more controversial. It appears to be positive toward women but implicitly suggests that members of “the fairer sex” are dependent on men. The idea that a woman needs and deserves to be financially supported by a man is an example of benevolent sexism. Kathleen Connelly of the University of Florida has summarized benevolent sexism as the belief that “women are wonderful, but weak.”

For their study, Hammond and his colleagues had more than 2,700 women and 1,600 men from New Zealand complete psychological evaluations to measure their sense of entitlement and adherence to sexist beliefs about women. The beliefs included statements such as, “Women should be cherished and protected by men” and “Women, compared to men, tend to have a superior moral sensibility.”

This group of more than 4,400 individuals was tested again 1 year later.

Google News Preferences Add PsyPost to your preferred sources

The researchers found a sense of entitlement in women was associated with stronger endorsement of benevolent sexism. Women who believed they deserved more out of life were more likely to endorse benevolent sexist beliefs and adherence to these beliefs increased over time. The association between a sense of entitlement in men and endorsement of benevolent sexism was weak, in contrast, and did not increase over time.

Hammond told PsyPost that the findings supported Ambivalent Sexism Theory.

“It tells us that one factor underlying women’s endorsement of sexist attitudes toward women is the propensity to feel more deserving than others and wanting to feel special,” he explained. “This also gives us insight into showing how benevolent sexism is subjectively positive but is not actually a ‘pro-social’ set of attitudes.”

“Even though both men and women have these kind of ‘entitled’ tendencies to be reward-oriented and status-focused — the ‘cherish and protect’ attitudes of benevolent sexism seem to take advantage of these qualities in women only. This is an example of how benevolent sexism is an insidious set of ideas which appear to exploit ‘niceness’ to encourage women to hold more sexist beliefs.”

The research found a clear link between psychological entitlement and the endorsement of benevolent sexism. However, Hammond cautioned that the finding should not be extrapolated outside of its cultural context.

“One central and important limitation is that our research was conducted in a relatively egalitarian country in which hostile and aggressive forms of sexism, as well as overt forms of discrimination and violence toward women, are relatively less prevalent and relatively less tolerated,” Hammond told PsyPost. “Other research has shown that when these kinds of threats are salient, one reason women agree with benevolent sexism is a self-protection motivation, because it promotes the care and safeguarding of women against danger.”

“This means that future research may find that the underlying factors of women’s endorsement of sexism differs between countries according to the levels of egalitarianism/gender equality in those countries,” he added. “In relatively egalitarian countries, it may be the benefits promised by benevolent sexism, but in relatively less egalitarian countries, it may be the protection promised by benevolent sexism.”

The study was co-authored by Chris G. Sibley and Nickola C. Overall of the University of Auckland.

RELATED

Psychology study sheds light on the phenomenon of waifus and husbandos
Artificial Intelligence

Psychology study sheds light on the phenomenon of waifus and husbandos

February 11, 2026
Three types of screen time linked to substance experimentation in early adolescents
Social Media

Staying off social media isn’t always a sign of a healthy social life

February 10, 2026
Holding racist attitudes predicts increased psychological distress over time
Moral Psychology

Physical distance shapes moral choices in sacrificial dilemmas

February 10, 2026
Holding racist attitudes predicts increased psychological distress over time
Mental Health

Holding racist attitudes predicts increased psychological distress over time

February 10, 2026
Autistic adults tend to be more generous towards strangers, study finds
Evolutionary Psychology

Evolutionary motives of fear and coercion shape political views on wealth redistribution

February 9, 2026
Narcissistic students perceive student-professor flirting as less morally troubling
Narcissism

Narcissistic students perceive student-professor flirting as less morally troubling

February 8, 2026
The surprising way the brain’s dopamine-rich reward center adapts as a romance matures
Neuroimaging

The surprising way the brain’s dopamine-rich reward center adapts as a romance matures

February 7, 2026
Support for banning hate speech tends to decrease as people get older
Political Psychology

Support for banning hate speech tends to decrease as people get older

February 6, 2026

PsyPost Merch

STAY CONNECTED

LATEST

Study finds mindfulness creates lasting improvements in visual memory

High rates of screen time linked to specific differences in toddler vocabulary

Hippocampal neurons shift their activity backward in time to anticipate rewards

Psychology study sheds light on the phenomenon of waifus and husbandos

Scientists: A common vaccine appears to have a surprising impact on brain health

Staying off social media isn’t always a sign of a healthy social life

Moderate coffee and tea consumption linked to lower risk of dementia

Severe teen ADHD symptoms predict lower income and higher arrest rates by age 40

RSS Psychology of Selling

  • The psychology behind “creepy” personalized marketing is being explored by researchers
  • A new framework for understanding influencer income
  • Sales agents often stay for autonomy rather than financial rewards
  • The economics of emotion: Reassessing the link between happiness and spending
  • Surprising link found between greed and poor work results among salespeople
         
       

PsyPost is a psychology and neuroscience news website dedicated to reporting the latest research on human behavior, cognition, and society. (READ MORE...)

  • Mental Health
  • Neuroimaging
  • Personality Psychology
  • Social Psychology
  • Artificial Intelligence
  • Cognitive Science
  • Psychopharmacology
  • Contact us
  • Disclaimer
  • Privacy policy
  • Terms and conditions
  • Do not sell my personal information

(c) PsyPost Media Inc

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

Subscribe
  • My Account
  • Cognitive Science Research
  • Mental Health Research
  • Social Psychology Research
  • Drug Research
  • Relationship Research
  • About PsyPost
  • Contact
  • Privacy Policy

(c) PsyPost Media Inc